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The GEO (Generative Engine Optimization) Agent analyzes how visible your website is across AI-powered search engines like ChatGPT, Perplexity, Google Gemini, and others. As more users turn to AI for answers, GEO helps you understand and improve how often your brand appears in AI-generated responses.

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What is GEO?

Traditional SEO focuses on ranking in search engine result pages. GEO goes a step further — it measures whether AI models reference, cite, or recommend your brand when users ask questions relevant to your business. With the GEO Agent, you can:
  • Track AI visibility — See how often your brand appears across different AI engines.
  • Analyze search intent — Understand what questions users ask that relate to your business.
  • Compare with competitors — See how your visibility stacks up against competitors.
  • Generate reports — Create detailed reports on your GEO performance over time.

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GEO Dashboard

The GEO dashboard provides a high-level overview of your AI search visibility:
  • Overall Visibility Score — A composite metric showing your brand’s presence across all tracked AI engines.
  • Engine Breakdown — Individual scores for each AI search platform.
  • Trend Charts — How your visibility has changed over time.
  • Top Queries — The questions where your brand appears most frequently.

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How It Works

1

Query discovery

Botric identifies search queries relevant to your business based on your website content, industry, and configured prompts.
2

AI engine analysis

Each query is tested across multiple AI search engines to check whether your brand is mentioned, cited, or recommended.
3

Scoring and reporting

Results are aggregated into visibility scores, broken down by engine, intent type, and topic area.

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Explore GEO Features

Intent Analysis

Understand user intent behind AI search queries.

Competitor Analysis

Compare your visibility against competitors.

Reports

Generate and export detailed GEO reports.

Site Audit

Check your overall website health.