> ## Documentation Index
> Fetch the complete documentation index at: https://manual.botric.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Competitor Analysis

> Compare your AI search visibility against competitors to find opportunities and gaps.

The Competitor Analysis feature lets you see how your brand's AI search visibility compares to your competitors. Add competitor domains and Botric runs the same GEO analysis, giving you a side-by-side view of where you lead and where you're falling behind.

## Adding Competitors

<Steps>
  <Step title="Open Competitor Analysis">
    Navigate to **Discovery > GEO Agent > Competitor Analysis** in the sidebar.
  </Step>

  <Step title="Add a competitor">
    Click **Add Competitor** and enter the competitor's domain (e.g., `competitor.com`). You can add multiple competitors to compare against.
  </Step>

  <Step title="Run analysis">
    Botric runs the same set of queries against each competitor's brand and generates comparison data.
  </Step>
</Steps>

<Note>
  Competitor analysis uses the same query set as your own GEO analysis, so comparisons are apples-to-apples.
</Note>

## Side-by-Side Comparison

The comparison view shows:

* **Overall visibility score** for each brand
* **Engine-by-engine breakdown** — how each competitor performs on ChatGPT, Perplexity, Gemini, and other AI engines
* **Intent comparison** — which intent types each brand dominates
* **Query overlap** — queries where multiple brands appear together

### Visibility Score Comparison

A bar or radar chart shows your visibility score alongside each competitor across all tracked AI engines. This gives you a quick view of your competitive position.

### Query-Level Comparison

Drill down into individual queries to see exactly which brands appear for each one. This helps you identify:

* **Queries you own** — where only your brand appears
* **Contested queries** — where multiple brands compete for visibility
* **Missed opportunities** — queries where competitors appear but you don't

## Using Competitor Data

<Accordion title="Identify content gaps">
  If a competitor appears for queries where you don't, examine their content strategy. What pages, blog posts, or resources are they publishing that earn them AI citations?
</Accordion>

<Accordion title="Strengthen your positioning">
  For contested queries, improve your content depth and relevance to increase your chances of being cited over competitors.
</Accordion>

<Accordion title="Track competitive shifts">
  Monitor the comparison over time to see if your improvements are narrowing the gap or if competitors are gaining ground.
</Accordion>

## Next Steps

<CardGroup cols={2}>
  <Card title="Intent Analysis" icon="bullseye" href="/discovery/geo-agent/intent-analysis">
    Dive deeper into query intent data.
  </Card>

  <Card title="GEO Reports" icon="file-chart-column" href="/discovery/geo-agent/reports">
    Generate a report with competitor comparisons.
  </Card>
</CardGroup>